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Is Groupon Good for Retailers?
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It’s a smart deal! You’ll save money in just visits! All Members Receive: Free admission for 12 months; Member Morning/Member-Only Hours Saturdays and.
Just wondering if there are good deals to be found on Groupon or other websites for Boston? Things like restaurants, museums, tours, etc. Or is Groupon not really big in the area? Other places to watch out for great deals in advance? Yup, there’s a ton for Boston. They usually have a couple for restaurants in the north end our Italian section. Groupon is good in Boston as the previous posters said. You can also check Amazon Local deals.
I get the email each day or so, my opinion is that Groupon has better and a larger quantity of deals but I suppose it depends on what each person is looking for at the time.
$25 Whale Watching In Gloucester is Today’s Boston Groupon – Boston Forum
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Groupon currently has 2 whale watching trips. We are coming in July. Thank you for your advice! Generally don’t see many who have taken 2 trips.
Just wondering if there are good deals to be found on Groupon or other websites for Boston? Things like restaurants, museums, tours, etc. Or is Groupon not really big in the area? Other places to watch out for great deals in advance? Beagle- I use Restaurant. I like using them more often than Groupons, etc. Yipit is a website that will aggregate all Boston deals, so you don’t have to go to multiple website, and you can mark your favorites and preferences, so it will do some smart sorting for you base on what you like– hopefully save you a little bit of time.
As mentioned, my blog BostonOnBudget. The discount attraction page should help figuring out museum free days, AAA discounts, etc. If you have any questions or suggestions on deals, coupons, etc.
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Look on Groupon for good deal. We went on Wed. night. Not crowded which made it more fun for a small group. Date of experience: January
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Then there’s the company’s business model: selling discount vouchers to restaurants, spas, paintball parties, etc. But the Chicago-based firm is “the fastest growing company in web history,” according to Forbes , and may file for an initial public offering by the end of , according to the New York Times. And Groupon has found a way to feature small businesses that haven’t traditionally advertised online. But for retailers offering the deals through Groupon, does the publicity compensate for the deep hit to profit margins?
A new working paper, To Groupon or Not to Groupon: The Profitability of Deep Discounts , sets out to help small businesses decide whether offering large discount vouchers is a profitable decision. Carmen Nobel: How can a discount voucher service like Groupon benefit retailers? Ben Edelman: Our paper looks at two distinct benefits a discount voucher service can offer. First, discount vouchers can provide price discrimination, letting merchants reach customers who value the merchant less than the merchant’s ordinary customers do.
For instance, some customers are willing to pay full price for a given restaurant—great! The restaurant would like to keep charging those customers full price, while charging a lower price to new customers who aren’t willing to pay as much but who are still willing to pay something above the restaurant’s costs. Second, vouchers can provide an advertising benefit—announcing a merchant’s existence to thousands of consumers en masse, and potentially building buzz among consumers above and beyond sales to the consumers who actually buy the vouchers.
This effect is more difficult to measure, but many merchants perceive it to be real. Where it exists, it’s an important source of value that a discount voucher service can deliver. Q: Explain the theoretical model you describe in your paper and how it can help retailers decide whether a voucher service like Groupon makes sense for them.